Privacy Policy

Last updated: December 2024

Introduction

Van Gogh Merchandise B.V. ("we", "our", or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website.

We comply with the General Data Protection Regulation (GDPR) and Dutch data protection laws. By using our website, you consent to the practices described in this policy.

Data Collection

We collect information that you voluntarily provide when contacting us or subscribing to our newsletter. This may include your name, email address, and any message content you submit through our contact forms.

We also automatically collect certain technical information when you visit our website, including your IP address, browser type, device information, and pages visited. This data helps us improve our website functionality and user experience.

Cookies Usage

Our website uses cookies to enhance your browsing experience and analyze website traffic. Cookies are small text files stored on your device that help us remember your preferences and understand how you interact with our content.

We use both essential cookies (necessary for website functionality) and analytical cookies (to understand visitor behavior). You can control cookie settings through your browser preferences, though disabling certain cookies may affect website functionality.

Analytics and Tracking

We use analytics tools to collect aggregated, anonymized data about website usage patterns. This information helps us understand which content resonates with visitors and how we can improve our digital presence.

Analytics data is processed in accordance with GDPR requirements and does not personally identify individual users. We do not sell or share this data with third parties for marketing purposes.

Data Usage and Purpose

We use collected data solely to operate and improve our website, respond to your inquiries, and provide information about Van Gogh's artwork and legacy. Your personal information is never used for unsolicited marketing or shared with third parties without your explicit consent.

All data is stored securely using industry-standard encryption and security measures. We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

Your Rights Under GDPR

Under the General Data Protection Regulation, you have the following rights regarding your personal data:

  • Right to Access:Request copies of your personal data
  • Right to Rectification:Request correction of inaccurate data
  • Right to Erasure:Request deletion of your personal data
  • Right to Restrict Processing:Request limitation of data processing
  • Right to Data Portability:Receive your data in a structured format
  • Right to Object:Object to processing of your personal data
  • Right to Withdraw Consent:Withdraw consent at any time

Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our security practices include encrypted data transmission, secure server infrastructure, and regular security assessments.

While we strive to protect your information, no method of transmission over the internet is completely secure. We encourage you to use strong passwords and exercise caution when sharing personal information online.

Contact Information

If you have questions about this Privacy Policy or wish to exercise your GDPR rights, please contact us:

Van Gogh Merchandise B.V.

Museumplein 6, Amsterdam, 1071 DJ, Netherlands

Phone: +31 20 570 0600

Email: [email protected]

This privacy policy is effective as of December 2024 and may be updated periodically to reflect changes in our practices or legal requirements.